You have an online business, but your not sure how to get more customers.

You can generate a regular stream of customers by implementing our SEO step by step process to better website optimization.

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GOOGLE ANALYTICS

Track what happens on your site with Google Analytics.

Google Analytics
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Tracking what happens on your site will clarify problem points.

Isolate the problem points and make corrections.
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Maybe your hero image is not resonating with your potential clients. A button has a weak call to action, or the color is not engaging.

Check your bounce rate?
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A high bounce rate will tell you what pages are working and which are not.

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At the very least you should track the following.

How many new users visit your site each month?

How many users bounce off your site?

Where are they coming from?

How much time are they spending on your site?

What actions if any are they taking on your site?

What type of device do they use to view your site? 

When you gain a better understanding you can be proactive. You make changes to your site that increase traffic and boost conversions.

For only $99.00

We can help you setup your Google Analytics account.

  • Receive Your Free Guide
  • Website Integration
  • Google Analytics Setup

Keywords

Keyword Research

We pinpoint keywords that people use to search for your business. 

Content Development

Content will be created revolved around these keywords.

Page Optimization

 Each page is optimized from top to bottom using the keywords.

approach

Discover how we make a difference with your company.

Some Key SEO Problems


Search Engine Optimization has been around since 1997. As the internet has evolved, so has optimization techniques. Unfortunately, not every webmaster used ethical standards created by search engines like Google, Yahoo, and Bing.  


Search engine companies wanted user's searches to reflect as accurately as possible what users were trying to find. If the results of your searches were spot on, customers would come back. The companies knew that by creating a great search experience, their customer base would grow. 


But, unethical techniques that we call "Black Hat" and "Grey Hat" generated terrible results and this where we are now.  How does this play into your decision to choose us?  We use only ethical "White Hat" techniques that will not hurt the reputation of your website.  These techniques also generate the best possible long term results.  

How Does it Work?

Think of websites as pages in a book. They contain images, video, titles, taglines, body copy, and more.  Now imagine that they're millions and millions of pages.  All these pages contain all sorts of information.  The quality of the content varies from high to low.  Services like GoDaddy and HostGator store these pages on their servers. 

Not too long after a website goes live it is scanned by search engines and indexed.  Over time your website receives a ranking based on the following parameters. 

Quality Content

If your pages contain useful information, their content will attract many visitors and entice webmasters to link to your site. In creating a helpful, information-rich site, write pages that clearly and accurately describe your topic.                                                Google

Structure


How well a website is organized matters.  They're rules created by search engines that if followed help your ranking.  For example your site should contain a sitemap registered with Google. There should be one H1 and one H2 level headings.  Images should have easy to understand URL's. and contain alternative text

Back Links

Authority is developed when users link from their website back to yours.  The higher the quality of the back-link, the greater value it has.  

Keywords

Keywords should be wisely chosen and placed in key areas.  The primary keyword should be included in the page URL.  It should be included in the title of the page, and in the meta data description.  You should include it it the first paragraph and sprinkle it in roughly thirty percent of the content.  The H1-2 headings should contain the keyword.

Think of websites as pages in a book. They contain images, video, titles, taglines, body copy, and more.  Now imagine that they're millions and millions of pages.  All these pages contain all sorts of information.  The quality of the content varies from high to low.  Services like GoDaddy and HostGator store these pages on their servers. 

Not too long after a website goes live it is scanned by search engines and indexed.  Over time your website receives a ranking based on the following parameters. 

Quality Content

If your pages contain useful information, their content will attract many visitors and entice webmasters to link to your site. In creating a helpful, information-rich site, write pages that clearly and accurately describe your topic.                                                Google

Structure


How well a website is organized matters.  They're rules created by search engines that if followed help your ranking.  For example your site should contain a sitemap registered with Google. There should be one H1 and one H2 level headings.  Images should have easy to understand URL's. and contain alternative text

Back Links

Authority is developed when users link from their website back to yours.  The higher the quality of the back-link, the greater value it has.  

Keywords

Keywords should be wisely chosen and placed in key areas.  The primary keyword should be included in the page URL.  It should be included in the title of the page, and in the meta data description.  You should include it it the first paragraph and sprinkle it in roughly thirty percent of the content.  The H1-2 headings should contain the keyword.

Organic Searches

Let's talk a little bit about what organic searches are and why you want them.  The results you get from organic searches are naturally derived from keywords your customers use to find your business.  These results differ from paid advertising results. When you get positive organic search results, it is because they like your content.

The content you present to your users has value.  If your content has value, then more people become interested in your website and what you have to offer.  Search engine algorithms will reward sites by giving them higher rankings; this is why you want organic search results.

about us

We use our experience to create yours

Envision Web Design is a complete web design solution. We take a holistic approach with each project we take on. Every project is different and unique, which demands that we are flexible and knowledgeable. The variety of quality services we offer are designed to help you solve your web design challenges.

It's not enough to build a site that's pretty. Your website must offer value to your customers. Our goal is to help you accomplish what you need to help your business grow. You may need a redesign, a slick new logo, or some fresh new content. Whatever your needs are, we are ready to fill them.

Responsive Web Design

Search Engine Optimization

Google Analytics

Content Development

Print Branding

Video Production

Photography

Hosting Services

Don't know where to start?

OR CALL

424.488.6076